Friday, March 19, 2010
Stamping it Up
Where's my pen and stationery?
The United States Postal Service (USPS) may have a lot of problems, but there's one thing they're doing right.
On April 30, 2010, the USPS will unveil a new version of an extremely popular stamp they issued several years ago that features real shelter pets. And the message is a good one: adopt a shelter pet. This social awareness campaign has "adopted" a pretty powerful spokesperson, too. Ellen DeGeneres, one of my favorite female comics, is a strong advocate of shelter adoptions and, I suspect, will be promoting the stamps on her show and in other marketing media.
Look at those adorable faces! Kind of makes you want to write a real letter to someone, doesn't it?
For more information, or to preorder stamps check out this website.